Question.1694 - Do you see streaming services as eventually replacing cable/satellite technologies?
Answer Below:
The larger amount of reliability that the modern generation is showing towards the use of streaming services has eventually minimized the use of conventional cable or satellite technologies. Additionally, the rise of streaming services such as Netflix, Apple TV and others has developed a set of issues for traditional technologies that were used earlier for entertainment purposes (Chalaby & Plunkett, 2020). Modern users require services that comply with their needs in a convenient manner, due to which streaming services are gaining more attention, thereby replacing cable or satellite technologies. Hence, this infers that traditional ways used for entertainment such as cable and satellite are witnessing a higher degree of loss with the eventual rise of streaming platforms that offer new and unique sets of entertainment programs. References Chalaby, J. K., & Plunkett, S. (2020). Standing on the shoulders of tech giants: Media delivery, streaming television and the rise of global suppliers. New Media & Society, 23(11), 146144482094668. https://doi.org/10.1177/1461444820946681 Colbjørnsen, T. (2020). The streaming network: Conceptualizing distribution economy, technology, and power in streaming media services. Convergence: The International Journal of Research into New Media Technologies, 27(5), 135485652096691. https://doi.org/10.1177/1354856520966911 Fati, S. M., Azad, S., & Pathan, A.-S. K. (2018). IPTV Delivery Networks. Wiley EBooks, 9781119397915. https://doi.org/10.1002/9781119397939More Articles From Communication
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