Question.595 - For this assignment, you should post a set of lists. The notion here is GOST--Goals, Objectives, Strategies, Tactics. For example, a goal might be to create more meaningful connections. The objective might be to increase personal messages by 15% next month. The strategy might be to spend more time responding to messages on social media platforms. The tactic might be to spend 15 minutes twice a day responding to professional messages on Linkedin.
Answer Below:
Goals- Broad Objective- Measures Strategies- General Tactics- Specific execution The automobile company's goal is to describe the new launch of the car. The company's objective is to increase its followers by 15% on social media channels like Facebook and YouTube. The strategy uses different social media channels such as Facebook and YouTube to promote the new car's brand. The tactic used by the company can provide a test drive to the consumers so that customers get fully satisfied before purchasing that car product. The goal might be to describe the electric cycles in the automobile sector. The objective of the company is to increase the promotion of electric cycles by 20% The automobile industry uses the strategy to promote electric cycles by providing specific vehicle websites to consumers. The company uses the tactic to promote their product with the help of paid promotion through their Facebook and other social media pages. References: Motameni, R., & Nordstrom, R. (2014). Correlating the social media functionalities to marketing goals and strategies. International journal of trends in marketing management, (2).More Articles From Marketing
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