Question.984 - As chapter 12 states Customer Experience is everything. Without it companies simply cannot be profitable. Detail both a positive and negative customer experience you have had in the past few years. At a minimum include the following: An overview of why you were making the purchase. How you determined the shopping venue alternatives Which companies were in your evoke set and why. What went wrong or right and why What was the outcome and how could it have been different - positive or negative. Respond to your peers as you can relate to their experience. Using gained knowledge from our course, how could the situation have been handled differently? Even if it was a positive experience, can it be improved upon?
Answer Below:
Overview of the Purchase: I chose to buy a new laptop because my old one was getting too sluggish and obsolete for my requirements. To handle hard jobs like video editing and programming, I needed a more powerful and efficient gadget. Determining Shopping Venue Alternatives: I did web research to establish shopping venue alternatives. I looked at several e-commerce platforms, technology shops, and manufacturer websites. To locate the best bargain, I analyzed costs, product availability, user reviews, and warranty choices across several platforms. Companies in the Evoke Set: I evaluated some well-known laptop manufacturers and merchants in my evoke set; Apple, Dell, HP, Lenovo, and Amazon were among them. These firms were chosen because of their reputation for creating dependable laptops, great customer feedback, and the availability of models that suited my specifications. What Went Wrong or Right: In this case, I chose to buy a laptop from Dell because of its reputation for manufacturing high-quality gadgets and favorable comments from other consumers. The laptop arrived on schedule and performed above my expectations. Because I properly studied and examined my alternatives, the transaction proceeded well. The Result and Potential Differences: The purchase resulted in a great outcome because the laptop suited my needs and worked effectively. Yet, the results may have been different if I had not done enough research, which could have resulted in complications such as purchasing a laptop with minimal specifications or from an untrustworthy vendor. I might have explored other elements, such as after-sales assistance, return policies, and extended warranty choices to assure a more pleasant outcome.More Articles From Marketing