Question.3343 - OverviewUsing the recommendation that you provided in Milestone One, you will develop a strategy to implement the innovation and get ahead in the marketplace. ScenarioYou work as a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks. You are now leading a cross-functional team to move forward with the company initiative. To remain a viable competitor and meet the demands of consumers’ desire for technology, the company’s chief technology officer (CTO) has decided to implement the internet of things (IoT) into its product line. In Milestone One, you and your cross-functional team looked at risks and benefits of each innovation option, competitors in the market, and the company’s internal capability for moving forward with the innovation. After doing this analysis, you presented your recommendation to various stakeholders about how to proceed. You chose one of the following: Design a completely new product line, based on the recent technology (discontinuous innovation)or Add recent technology features into one model and then incrementally into the broader product line (incremental innovation)The CTO has accepted your recommendation. Now you are ready to develop a strategy for taking the innovation to market. In order to develop a strategy, you will need to look at your competitors’ relative strengths in the current marketplace, to understand how the company compares to your competitors, and to identify the total market and the market’s annual growth rate. Finally, you also need to share your thoughts on how to respond to changes in business conditions. Although no one can predict what is going to happen, it is important to think about how flexible your plan is in order to meet unexpected conditions.
Answer Below:
Analyze xxx competitors xxxxxxxx strengths xx the xxxxxxxxxxxxxxxxx rate xx each xxxxxxxxxxxxx company's xxxxx main xxxxxxxxxxx are xxx Toyota xxx VW xxx of xxxxx are xxxxxx leaders xx automobile xxxxxxxxxxxxx In xxxxxxxx our xxxxxxx is x top xx producer xx mass-market xxxxxxxxxxx and xxxxxx considered xxxxx luxury xx are xxx at x crucial xxxxxxx point xxxx the xxxxxxxxxxxx of xxx in xxx company xxxx could xxxxxxxxxxx revolutionize xxx product xxxx and xxxxxxxxxxxxx impact xxx competitive xxxxxxxx in xxx market xx are xxxxxxxxxxx Option x which xxxxxxxx adding xxxxxxxxxx features xxxx one xxxxx and xxxx incrementally xxxx the xxxxxxx product xxxx as x potential xxxxxxxxx move xxxxxxxx suggests xxxx practices xx all xxxxx can xxxxxxx from xxxxxxxxxxx innovation xxxxx adds xx or xxxxxxxx an xxxxxxxxxxxx while xxxxxxxxxx its xxxxxxxxxxx product xx service xxxxx If xxxxxxxxx want xx stay xxxxxxxxxxx they xxxxxx ignore xxxxxxxxxxx innovation xxxxx Abramson xx can xxxxxxx each xxxxxxxxxxxx annual xxxxxxx market xxxxx and xxxxxxxxx compound xxxxxx growth xxxx CAGR xxxx the xxxx ten xxxxx from xxx comparative xxxxxx data xxxx are xxx growth xxxxx of xxxx major xxxxxxxxxx in xxx marketplace xxx cars xxx light xxxxxx Our xxxxxxx - xxxxxxx Market xxxxx - xxxxxxxxx CAGR x - xxxxxxxxx Market xxxxx VW x Current xxxxxx Share x Projected xxxx - x Projected xxxxxx Share xxx - xxxxxxx Market xxxxx - xxxxxxxxx CAGR x - xxxxxxxxx Market xxxxx Toyota x Current xxxxxx Share x Projected xxxx - x Projected xxxxxx Share xxxxx three xxxxxxxxxxx are xxxxxxx by xxxxxxxx for xxx next xxxxx so xxxxx revenue xxxx grow xxx with xxxxxxx every xxxx Similarly xxxxxx is xxxxxxx by xxxx Billion xxx VW xx growing xxxx Billion xxx market xx each xxxxxxxxxx The xxxxxx share xx Cars xxx Trucks xx of xxxx Our xxxxxxx BMW xxxxxx VW xxx Connected xxxx and xxxxxx C xxx F xxx Company xxx Toyota xx Today xxx market xxxxx of xxx company xx in xxx next xxxx the xxxxxx share xxxx be xxxxx slightly xxxxxxxx Similarly xxx our xxxxxxxxxxxx In xxx next xxxxx the xxxxxx share xxx BMW xxx Toyota xx slightly xxxxxxxx though xxxx remain xxxxxxxxxxx players xx And xxxxxxx VW xx at xxxxxxxxxxx a xxxxxxx market xxxxxxxx in xxx next xxxxx H xxx K xxx Company xxx ToyotaMore Articles From
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