Question.4850 - Deliverable 4 of 7 - Customer Discovery and EmpathyComplete the empathy map with your current understanding of the customer (4 points)Update the empathy map after interviewing five customers File: Empathy Map - Editable TemplateThe first set of interviews - engaging with five potential customers - this is testing your idea (15 points)The customer is proposed and interviewedUse five people from your previous deliverableOnly face-to-face interviews will be accepted - Zoom/Teams/FaceTime and In-PersonNO TEXT-BASED INTERVIEWS OR SURVEYS WILL BE ACCEPTEDCustomer pains, gains, and jobs to be done are captured (lead with empathy)Utilize the mock cold email examples that can lead to interviews to help secure the interviewsFile: Mock Cold Email ExamplesInterviews should be consistent across the five customers. Use the attached workbook spreadsheet - include many details - INCLUDE A TRANSCRIPT OF THE INTERVIEW! RECORD THE INTERVIEW IF POSSIBLE!Completed workbook examples can be found in the Interview Templates and Guides section.Please note the examples are Authentic! - These resources came from the Mid Atlantic i-Corp Mini Session in January 2022. I tried to remove all specific names and business details to ensure anonymity and privacy. These slides are not mine. Use the provided customer interview template
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