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1. Do you think John Mackey has a good strategic vision for Whole Foods? Why or why not? What do you like/dislike about the company’s mission/vision “Whole Foods, Whole People, Whole Planet”?


 2.  What are the elements of Whole Foods strategy? Which one of the five generic competitive strategies is Whole Foods employing and justify your answer?


3. How well is Whole Foods Market performing from a strategic perspective? Does Whole Foods enjoy a competitive advantage over its 3 chief rivals—Wild Oats, Fresh Market and Trader Joe’s? If so, why?  If not, why? Does the company have a winning strategy? Why?


The required minimum number of words for posting on this assignment is 500.


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